2018 Young Professionals Goal: Create your personal brand

If you are a student who is pursuing a degree in public relations or communication, you’ve learned through your curriculum that a company’s brand image can be destroyed in a matter of seconds.

*Cough* Volkswagen...

And, it’s not just big-name brand reputations that can be destroyed in an instant, it can be your personal brand too.

Whether you are a student or young professional, everything you do now is setting you up for future success (or failure). Being in a communication-oriented profession, people talk, and they talk frequently.

What do you want your peers or professionals saying about you?

This year, make it your goal to hone in on what you want your brand to say about you. Check out these seven tips courtesy of Edelman to get you started:

1.         Think about it.

2.         Put together a brief bio.

3.         Brand yourself on social media.

4.         Have a voice.

5.         Stay relevant.

6.         Develop the skills you need.

7.         Never, ever stop learning.

Want more details on these tips? Check it out here.  

 

 

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