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Friday, September 3, 2010
"Is Your Ad Working?" Why research is critical to the success of your campaign
Have you ever wondered if your company's or client's ad is likable? Is there a way to measure the effectiveness of an ad before it runs? Join us as Paul Schlueter, Senior Consultant and Mike Irwin, Research Consultant, from Harvest Research Center demonstrate how commercials and print ads are evaluated and measured. Learn about the state-of-the-art Harvest Research Center and how they have helped clients perform the necessary research steps to get the results they are looking for and enhance ROI.
September 23, 2010
11:30 a.m. - 1 p.m.


Central Iowa PRSA Meeting Feedback Form
In the interest of providing informative and rewarding monthly PRSA Events, we welcome your comments and criticisms and thank you for taking the time to complete this survey.
The meeting you are commenting on is: August 2010
1 Did not meet expectations
2 Somewhat met expectations
3 Neutral
4 Met expectations
5 Exceeded expectations
Speaker Presentation: Doug Crichton: 1 2 3 4 5
Speaker Presentation: Peter Shankman: 1 2 3 4 5
Speaker Presentation: Drew McLellan: 1 2 3 4 5
Speaker Presentation: Nicole Trembley: 1 2 3 4 5
Did the meeting meet your expectations?: 1 2 3 4 5
Was the tradeshow helpful to you?: 1 2 3 4 5
Was the Institute program a good value?: 1 2 3 4 5
Was the information presented helpful to you?: 1 2 3 4 5
Educational Value: 1 2 3 4 5
Networking Opportunities: 1 2 3 4 5
Meeting Location: 1 2 3 4 5
Meeting Facility: 1 2 3 4 5
Food Quality: 1 2 3 4 5
General Comments: 1 2 3 4 5
Ideas or topics that you would like to see for upcoming PRSA events:
Other comments about this month's meeting:
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