Friday, September 3, 2010
"Is Your Ad Working?" Why research is critical to the success of your campaign
Have you ever wondered if your company's or client's ad is likable? Is there a way to measure the effectiveness of an ad before it runs? Join us as Paul Schlueter, Senior Consultant and Mike Irwin, Research Consultant, from Harvest Research Center demonstrate how commercials and print ads are evaluated and measured. Learn about the state-of-the-art Harvest Research Center and how they have helped clients perform the necessary research steps to get the results they are looking for and enhance ROI.
September 23, 2010
11:30 a.m. - 1 p.m.



Home
-Calendar
-Contact
-Privacy
-Site Map
-Terms
News
-News Archive
Events
-Future Events
-Past Events
About PRSA
-Institute
-Board of Directors
Membership
-Accreditation
-Membership Inquiry Form
-Application
-Awards
Members Only
-My Account Info
-Job Bank
-Add a New Prospect
-Download Member List as CSV