Now's the time to reflect on success, plan for 2019

It’s almost December, the last month of year. It’s the month we squeeze more than a month’s worth of work into the schedule, and then enjoy time away from work or school as the holiday season and New Year arrives.

As you reflect on 2018, did you accomplish everything you had hoped and planned to professionally? If you did, good for you! If not, now’s the time to start making professional goals for 2019.

Here are a few ideas for starters:

  • Make time to take in more of our chapter events. Check out the details in each newsletter to see how easy it is to get involved and get to know the PR professionals from across the state who take part in our chapter.
  • Plan to take in PRSA webinars. Many are available at no additional charge, as part of your PRSA membership. So what are you waiting for? Start to put those webinar dates on your 2019 calendar.
  • Need to set some training or professional development goals? Take PRSA webinars available on demand.
  • Have a great idea for a future chapter program? Let our program chair know.
  • Know a new colleague or someone beginning a career in public relations? Invite them to get involved in PRSA and all we have to offer.
  • Want to get to build your own leadership skills? Volunteer to help with a chapter event or serve on a committee.
  • Give credit where credit’s due. In the season of giving, give thanks to those who give of themselves to serve our state’s PRSA chapter. Our board members are listed in this newsletter. Get to know them and thank them for their dedication.


We’re a professional organization that depends on the volunteer support of chapter leaders and our members. You get as much out of PRSA as you put into it. So resolve to take in more of our programs and services in 2019.

As our PRSA year draws to a close, we thank Dr. Kelly Bruhn, APR, of Drake University for her outstanding leadership as our President in 2018. Kelly has encouraged our chapter board to think big, leverage our individual and collective strengths, execute on our three-year strategic plan, and continue to build on the excellent reputation we’ve achieved over decades.

Kelly has challenged us to give our best to become even better as individual PR professionals and together, as a chapter. As she wraps up her year as chapter President, we thank Kelly for all she has inspired us to achieve as a chapter in 2018. Kelly turns the gavel over to incoming President Teresa Roof, APR, of Wellmark Blue Cross and Blue Shield who will continue to help us grow as a chapter. Teresa led the team that delivered an outstanding OctoPRfest in 2018, and she’s ready to hit the ground running to lead the chapter to even greater success in 2019.

So what are you waiting for? Join our chapter in celebration. Join us for our annual holiday social, Wed., Dec. 5, at Lessing-Flynn, at 220 SE 6th St., Suite 210, in Des Moines, from 5-7 p.m. Get more details about how to register for the free evening of fun on our chapter website. Our holiday party is a great way to celebrate the season, and all our chapter has achieved during 2018. Plus, it’s the perfect place to network to get to know others in our field.

Here’s to each of you and all you’ve contributed to our chapter’s success this year. May your holiday season and your career in PR be bright!

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