PRSA announces new quarterly sponsorship program

PRSA of Central Iowa is excited to announce a new quarterly sponsorship program in 2019, offering the opportunity for one company or organization to sponsor all programming within a quarter. Our first quarterly sponsor is Wellmark Blue Cross and Blue Shield.

About Q1 Sponsor: Wellmark Blue Cross and Blue Shield

For 80 years, Wellmark has been committed to improving the health of its members and the  communities they serve.  Wellmark provides a broad array of high quality, accessible, affordable, and cost competitive health insurance products and services.

The health care industry is changing. That's a fact. Wellmark is working to help change it for the better. Everyone deserves affordable and sustainable health insurance options. That is why Wellmark's focus is to reduce the rate of health care cost increases to equal the rate of inflation.

Wellmark recognizes that our members deserve health care delivered with a focus on quality — not quantity — of care. And, members should be able to make clear and informed decisions when it comes to their care. The work we are doing inside the health care system by collaborating with our health care partners will create these changes, all while working to minimize ever-increasing health care costs.

However, it doesn't stop there. These changes come with fostering strong, healthy communities and helping citizens make small, yet significant changes to improve their well-being. We refer to this as the work being done outside the health care system.

By working together, we can create a healthier tomorrow. And we promise to work hard every day to make this possible.

Wellmark’s marketing and communications professionals are active in the PRSA Central Iowa chapter and also produce outstanding communications work. They received the Best of Show for The Wellmark Foundation MATCH social campaign and three PRIME awards at the 2018 PRIME Awards earlier this year.

“We are looking forward to being the first sponsor of PRSA Central Iowa’s new quarterly sponsorship program for all programming initiatives within the first quarter of 2019,” said Chris Verlengia, senior brand marketing manager. “Sponsoring Central Iowa PRSA is a great opportunity to support and provide the best possible professional development within our community.”

We are thrilled to have Wellmark’s support as the first quarterly sponsor and have them as an active member and participant of our central Iowa public relations community!

If you are interested in learning more about PRSA of Central Iowa’s quarterly sponsorship program, contact Mari Moroz at mmoroz@strategicamerica.com.

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